Our Latest News

How the Third Industrial Revolution Will Disrupt Businesses and Help Fight Climate Change  

We live in a world where resources are scarce, the global population continues to grow, climate change has started to have a significant impact on the global economy and traditional capitalist business models continue to exploit resources in an unsustainable manner. All of this has led to the sprout of political extremism and the dissemination of false information to mask real problems such as climate change. Fortunately, a new generation concerned with the social, political and environmental future of the planet, has already started to drive change across many industries and continues to disrupt the foundations of our society for the betterment of the global population. …

Conservative Leaders in Brazil and The United States May Spell the Beginning of a New Era for Both Countries 

The United States and Brazil have been uneasy allies during the best of times. Spying scandals, political unrest, and other factors have made smooth relations between the countries difficult. However, after the recent election of Jair Bolsonaro, who shares similar views as US president Donald Trump, the relationship between these two countries is beginning to look much brighter. In the first nine months of 2018, Brazil’s trade with the US already increased to US$ 52.58 billion. Brazil’s economy expanded 0.8 percent in the third quarter as investment rose at its fastest pace since 2009. A recent jump in business and consumer confidence suggests growth is further accelerating with Jair Bolsonaro having taken office on January 1st. 

After years of left-wing governments, Brazilian voters have now chosen a right-wing candidate whose speech and policy proposals resonate with Trump’s.…

Communication on Progress 2018: Primal Group Reafirms its Commitment to the UN Global Compact

As a proud member of the United Nations’ Global Compact since 2015, we have recently submitted our annual Communication on Progress Report. In this report we reaffirm our commitment to the UN Global Compact in the areas of Human Rights, Labor, Environment and Anti-Corruption, and report on our advancements in integrating the Global Compact’s 10 principles into our overall strategy and day-to-day business.   

This year’s report highlights the efforts that we have carried out throughout the past year in order to further improve our practices and fulfill our role as a green and sustainable company. In this report you will be able to follow our progress in different areas of the company, such as:  

  • Our commitment to human rights through the implementation of new policies that allow us to create a safe and respectful working environment for all our employees. 
Climate Report: Extreme Weather Will Continue to Pound US and Global Economy

Throughout the Northern Hemisphere this summer, heat waves have been breaking records and sustaining wildfires of unprecedented fury. These events are providing further proof that a changing climate continues to lead to severe consequences for humanity. At least 85 people were  killed during the recent series of wildfires that struck California; 249 are listed as missing. Nearly 19,000 buildings, most of them homes, have been destroyed. A report released by the White House and created by the US Global Change Research Program states that an increase in climate change could continue to cause wildfires, heat waves and strong hurricanes across the United States. …

Embrapa Develops Biodegradable Film That Extends Shelf Life of Coconuts

Coconuts have become a very valuable commodity in recent years, with products such as coconut water, oil and milk having gained major popularity in the global food and beverage, healthcare, and beauty industry. In response to this demanding consumer market, the Brazilian Corporation Embrapa Food Agroindustry recently developed an edible, biodegradable film that can be applied to coconuts in order to extend the shelf life of the product up to four times. Further feeling the demand for coconuts, this new technology will open many doors for the Brazilian coconut industry and allow Brazilian producers like Primal to break into the worldwide market.…

US Trade War with China Spells Opportunity for Brazil

The recent trade war initiated by the US with tariffs against several of its major trade partners has led to a reshuffling of trade alliances across the world. One of the major winners of this trade war is Brazil. The South American superpower is now the largest exporter of soybeans to China and the eastern power has been making major infrastructure investments into Brazilian agriculture, marking the development of the trade partnership between the two countries. Brazil’s agriculture industry has been experiencing tremendous growth in recent years and this growth is expected to continue under a new government which has stated its support for the agriculture industry and foreign investment.…

Bolsonaro Wins Historic Brazilian Election – What it Means for the Agricultural Industry

Brazilian presidential candidate Jair Bolsonaro won the national elections on Sunday by securing 55.1% of the ballots cast. The Social Liberal Party candidate campaigned on a conservative platform, promising to fight corruption, strengthen ties with the United States and loosen gun controls. The victory comes during a period mired by corruption scandals in Brazil and the biggest economic recession in the country’s history. In this strange climate, there has been one industry that has carried the economy through recession and is expected to continue growing in the future: agriculture. Despite what some consider far-right views, Bolsonaro has attracted the support of the agricultural sector in Brazil as his helm leaves the country’s buoyant food sector poised for further growth.…

New Azadirachtin Production Factory Signals Neem Market Growth

As far back as 2011, our Founder and CEO, Anthony J. Archer, came across neem in his efforts to attain a first class, sustainable and non-toxic coconut plantation in Brazil. Immediately following the very first conversation with our agronomists when neem was proposed as a possibility to cover pesticide, fungicide and fertilizer needs of our project, our founder began researching the amazing benefits and viability of the neem tree. Our Founder quickly came to believe that it was only a matter of time before Neem and the 200 biochemicals contained with it, would become mainstream.

When we as a company started to discuss neem with our clients, very, very few people had even heard of it, never mind understood the benefits and potential as a key resource in the fight to attain a more sustainable method to grow food.…

Solution to Plastic Waste is Do or Die Towards Solving Climate Change

Climate change is fast becoming a dooming reality, with 97% of climate scientists agreeing that human activity is driving a climate crisis across the Earth. Under the Paris Agreement, major nations around the globe agreed on a goal to limit warming to below 2°C by 2100. However, at our current rate of emissions, we’re likely to soar past 1.5°C (2.7°F) as early as 2030 and hit 3°C (5°F) by 2100. 

The major contributor of greenhouse gas emissions is the burning of fossil fuels, and most of these emissions are generated during energy consumption in the plastic processing industry. The most used material in the world, plastic could also be considered the most dangerous, given the amount of pollution generated during its manufacturing, transportation and subsequently through its often improper disposal.…

Government Legislation in the Age of Impending Climate Change

A report released by the UN Intergovernmental Panel on Climate Change (IPCC) states that humanity has just 12 years to reverse the effects of climate change and keep the global temperature rise to a maximum of 1.5° C (2.7° F). The IPCC report finds that it would take an effort greater than the one that we are currently seeing in order to halt global warming. This is a very real reminder of the immediate need for action by governments across the globe. This imminent peril for our planet will become a significant driver for legislation in the coming years in order to force businesses to transit towards sustainable practices.…